Miltos proposes a Tree to Bar chocolate which goes one step further from Bean to Bar. Yuta Takahashi was inspired by the brand philosophy that maximizes the scent of cacao and formed the identity of "perfume-like chocolate". The package expresses the aroma of cacao by the texture of silk fabric. Chocolate in the form of the motif of the brand's initial letter "M" has a step, so they can enjoy a gorgeous aroma and rich mouth melting. The book shaped case make they feel the brand story. He have built a unified world view from package to the online store.
Han-kkeut is a brand developed by the collaboration of students and teachers. Under the brand objective of “all-in-one connection in learning,” Han-kkeut strives to research concepts required for learning and provide guidance that connects students with their teachers. The cover graphic symbolizes Han-kkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all Han-kkeut books to generate a unique visual feature.
The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
The research and exploration process led to a rich identity inspired by the basic shapes of ancient Egyptian alphabets. Hieroglyphs in the logotype and the signage system were used to invoke the ancient Egyptian culture and style. A logo was created using five hieroglyphs that read Egypt; were combined together to create this geometrical yet simple look and feel .The elongated rectangular shape is inspired by the cartouche; a frame indicating that the text enclosed is a royal name. Black is the primary color.The secondary colors were inspired by colorful ancient Egyptian jewelry design,
The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption of visitors to complex shopping malls. The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject.
Forest Food Court is a food court located in the office building designed by Famous Japanese architect Kuma Kengo in Beijing. The core concept of the architecture is “Forest in the city.” The branding and the 6m*150m huge wall art emerged from the concept. Delightful graphics and loosing strokes bring a relax, organic yet urban flow through the serious office building. The sub-abstract illustration balanced the atmosphere of the office and avoid of been too childish or cute.