Design OF

Cansu Dagbagli Ferreira

Branding

Wednesday, 10 June 2026

Ecohiny

Can a toilet paper brand be cool and fun? EcoHiny is 100% organic bamboo, FSC certified and as eco-friendly as possible. The brand symbol is a peach, colors and typeface choices reflect the fun, natural and the soft nature of the product. Aim was to differentiate the brand from others on the market by using a unique color palette. Deep blueish green hue, paired with peach, gives a playful personality, also conveys a sense of eco-friendliness and sustainability. These design choices communicate with the target customer group instantly and creates a bond between the brand and the customer.

Guo Kaixuan

Illustration

Tuesday, 9 June 2026

Printmaking Tibet

Printmaking Tibet is a set of illustrations that depicts Tibetan culture and landscape. The illustrations are drawn with graphic design software and follow a printmaking style. Subjects include the Potala Palace, yaks on the snowy plateau and the distant pilgrimage path. Traditional culture is combined with modern visual aesthetics to present the beautiful, remote and devout character of Tibet. Each image measures 3600 by 3600 pixels at 300 dpi. The illustrations can be printed on coated paper or cloth and applied to cultural products.

Li Tiebin

Logo and Visual Identity System

Monday, 8 June 2026

HEU 70th Anniversary

This design successfully showcases the 70 year development history of the school. Through data study and campus research, it innovatively employs the method of using totems to express the storyline of the narrative. It integrates elements of the school's historical culture and scientific research technology. The images are simplified into symbols and reorganized to convey the message. Combined with wavy lines, it forms a solemn 70 logo, enhancing readability in the design communication. It presents the school's unique charm and outstanding achievements to the world.

Menghao Zeng

Brand Identity

Sunday, 7 June 2026

Xuannao Master Cha

Xuannao Master Cha is a brand identity created for a Chinese sparkling tea brand. The logo shows a panda practicing Chinese Qi Gong beneath the character for Qi, written in bright orange calligraphy. The panda figure, named Da Qi Xia, has a dignified expression and suggests heroism and a lively spirit. These qualities are linked to the bubbles in the tea. The calligraphy and the panda root the brand in Eastern culture and make the drink familiar to local consumers. The logo has no fixed size, so its poses and scale can be adapted to each application.

Wu Yao

Illustrations

Saturday, 6 June 2026

Dream Collection

Geziwo Park Series is a commercial illustration created for Geziwo Park. The long scroll artwork is divided into three parts. The first part, Night of Fantastic Animals, shows moonlight over a mysterious forest with many birds in flight. The second part, Dream, is filled with color and includes landmark buildings of Geziwo Park. The third part, Voyage, shows mermaid elves swimming in a blue ocean as a ship sails into the distance. The three parts can be used alone or together on postcards, posters and other items. The printed work measures 3.84 by 0.76 meters.

Wu Yao

Illustrations

Friday, 5 June 2026

Trip of Tea

Trip of Tea is a pair of illustrations created for a Chinese tea company. The two works are inspired by two historic tea transport routes, the Tea Road of Ten Thousand Miles and the Maritime Silk Road. A horse taken from the client logo appears as a messenger along each route. The form of each horse and the pattern on its saddle change to reflect the features of the destination city or region. Tea drinking scenes from different countries are included. The illustrations are hand drawn on a tablet and unfolded as a tiled reel that suits posters, postcards and other uses.

Design OF

Ecohiny

Printmaking Tibet

HEU 70th Anniversary

Xuannao Master Cha

Dream Collection

Trip of Tea

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Printmaking Tibet

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Dream Collection

Trip of Tea

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