Design OF

Pepsi x Shanghai Fashion Week 2016 Can

Widiba font

Widiba is a Bank which operates mainly online. The Bank’s payoff is “no ordinary bank” and it conveys the innovative aim of the company. They designed for them an institutional rounded typeface to help strengthen the brand identity in all communication fields. Widiba rounded font-family is set up in four weights: light, book, medium and bold. Moreover, to obtain more flexibility for various applications, they created also a serif version and a condensed one, both of which develops in just one weight.

PEPCity 2016

Nissan NOTE

A new performance called e-POWER is added to Nissan NOTE. e-POWER means a new form of electronic vehicle. Generate electric power in the engine, instead of charging externally and use only the motor to run. Possible to drive as far as one can without worrying about charging just like gasoline-fueled automobile. This brochure is created to communicate a message of how NOTE is innovative and advanced with this inventive technology equipped.

Cilllia

Inspired by the hair structures occur in nature at different scales with multiple functionalities, Cilllia looks at new ways of 3D printing dense hair on flat and curved surfaces. It allows users to design and generate hair geometry at 50 micrometer resolution and assign various functionalities to the hair, such as mechanical adhesion property; new passive actuation and touch sensing on a 3D printed artifact. The project envisions a future where physical materials’ properties and functions, whether eletrical or mechanical can be encoded in the material fabrication process directly by users.

Be Like

This project was born from the need to create something eye-catching and colourful, but at the same time that communicates a strong concept. The project combines the conceptual and the design world with the result of a 5 colourful pieces' project. The idea behind it is that you can take the characteristics of an object or a thing and be like it. You can be whatever you like and you can become whoever you like. Some days you can be sweet but some days you need to be clear and sharp. So because it is universal, everybody can relate to this project.

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