Design OF

Lu Zhao

Experimental Fonts

Monday, 16 October 2023

Hexagram

The concept of the Hexagram is expressed in the visual language by combining the hexagram and the five seasons and six stars observation method with the modern design language. The sixty-four diagrams produced by the hexagram are presented in the form of geometric lines to visually convey their connotation and give modern significance and ideas to the hexagram. Through the standardized design of traditional talismans and the association with the divinatory symbols, the changes in the elements of yin and yang will form a new expression of the divinatory symbols.

Lu Zhao

Information Visualization

Sunday, 15 October 2023

Colorful Cloths

The theme of the work is selected from the glorious history of China's textile industry system from scratch to prosperity, aiming to sort out the development process and characteristics of China's textile industry through information visualization and feel the vitality of China's textile industry. The disordered and complicated information is transformed, deconstructed, and organized by using reasonable visualization methods to guide the viewer to the main information, forming a meaningful and easily understood and disseminated information hierarchy.

Deborah Avila

Branding

Saturday, 14 October 2023

Black Beans

When two award winning Marketing Agencies decided to merge into one, Black Beans was created to join forces in delivering the best digital marketing in Sao Paulo. The challenge was creating an identity matching a premium, elegant, modern logo that depicts its elevated position in the digital market. The logo approval came directly from the agency directors, putting the brand into use immediately.

KEISUKE AKARI

Visual Identity

Friday, 13 October 2023

Unajiro

It is created the visual identity of Eel Jiro, created logos, and design them in total, from decorations to goodwill and lanterns; from chopstick bags to aprons. They were particular about the recycling mark of the chopstick bag. It is an acronym for U in Japanese katakana, U in hiragana, Umai which means delicious, and an acronym for eel. Visual identity is Japanese craftsman-like design. It wanted to put importance on the Japanese style. The prosperous business on the front cover is a wish that business will go well.

Lin Hai

Visual Identity

Thursday, 12 October 2023

Snow Peak

Recognition is an important evaluation index in logo design. How to use a simple design language to integrate the hotel with the complex and changeable landmark Potala Palace is one of the difficulties in the whole design. The Potala Palace is a holy building in the eyes of Tibetans. Therefore, the design team refined the most representative element pillars as design elements, and created the image of the three-dimensional Potala Palace through two-dimensional techniques, so that the annotation conveyed a strong regional style.

Wei Sun

Brand Identity

Wednesday, 11 October 2023

Mohanii

Mohanii is a fashion pioneer brand positioned at the core of the oriental spirit. The designer draws inspiration from oriental ink and wash, and endows the brand with a personality symbol of vitality and rhythm. The brand combines ink and wash to reinterpret black and white classics in the application, and uses post-modern abstract forms of expression on the basis of plane composition to form an avant-garde and artistic visual image, giving the brand a unique charm.

Design OF

Hexagram

Colorful Cloths

Black Beans

Unajiro

Snow Peak

Mohanii

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