Design OF

Design OF

Design OF featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

FIL

FIL is a fashion design collection of brand space, selling a variety of interesting and design items. FIL means "line" in French. It is materialized, emotionless, and inclusive. It can be the most basic component of thousands of aesthetics, but it does not exist independently. When designing the brand image logo for it, designers run through the "line" in the middle of the three fonts. It allows the concept of the brand to be presented realistically and at any time through varying lengths.

Continue reading

 

InterBrasil

The inspiration for the brand rethinking and redesign were the changes in modernization and integration in the company’s culture. The design of the heart could no longer be external to the brand, inspiring a partnership both internally with employees, but also with customers. An integrated union between benefits, commitment and quality of service. From the shape to the colors, the new design integrated the heart in to the B and the health cross in the T. The two words joined in the middle making the logo look like a one word, one symbol, uniting the R and B in the heart.

Continue reading

 

Rules of War

International Humanitarian Law was created for difficult times, in order to protect civilians and non-combatants. However, with many violations to it nowadays, it might be easy for the public to lose faith in it. It is critical to communicate its teachings in methods relevant to vulnerable communities to further spread awareness about it. To bring International Humanitarian Law closer to Arab and Muslim communities during the holy month of Ramadan, the thought-provoking series utilizes negative space to visualize the rules of restraint in conflict in relation to Islam.

Continue reading

 

BlackDrop

This is a personal Brand Strategy and Identity Project. BlackDrop is a chain of stores and brand that sells and distributes coffee. BlackDrop is a personal project initially developed to set the tone and creative direction for personal freelance creative business. This Brand Identity has been created for the purpose of positioning Aleks as a trusted brand consultant in the startup community. BlackDrop stands for a slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.

Continue reading

 

EXP Brasil

The design for EXP Brasil brand comes from the companys principles of unity and partnership. Appropriating the mixture between technology and design in their projects as in the office life. A typography element represents the union and strength of this company. The letter X design is solid and integrated but very light and technological. The brand represents the studio life, with elements in the letters, both on the positive and negative space that unite people and design, individual and collective, simple with technological, lightweight and robust, professional and personal.

Continue reading

 

Subsidy Programme Series

This is the subsidy program that the Macao government has opened to the public for music and fashion creation. Based on this theme, Chou In Leong think about the commonality of these categories, that is, creative innovation. Therefore, she use simple pencils with the main elements to try to express the purity of the creation.

Continue reading