Design OF

Finding Your Focus

The designer aims to display a visual concept that demonstrates a conceptual and typographical system. Thus composition consists of a specific vocabulary, accurate measurements, and central specifications that the designer has taken into fine consideration. Also, the designer has aimed to establish a clear Typographic hierarchy to establish and move the order in which the audience receives information from the design.

Wuhan Diary

The Chinese people's concept of nature and world outlook are all firmly based on our land. The designer used programming to present a series of case studies on terrain-based visual languages and collected public opinions during the pandemic period. He used the color and density of rolling mountains to present the social environment and my emotions while under the pandemic situation, which creates a visual diary.

Nanxiang Incity

Cat With Fruits

Cat With Fruits series illustration works are for a dried fruit brand design of packaging illustration works. The use of fresh color illustration to draw the scene of cat and various fruits playing, in order to highlight the product is pure natural, pollution-free characteristics.This series of illustrations uphold the concept of naturalism, aiming to bring viewers the most comfortable, most close to the original nature itself. The designer has always been holding romantic feelings, using gentle colors to draw this series of illustrations.

Quix

Quix are self-service vending machines that provide drinks and snacks. Quix’s branding was created by choosing colors, textures, and forms from Italian culture paying homage to the golden age of Italian design and the giants that defined it. As the consumer approaches to purchase a cup of coffee, the branding creates a unique visual experience in the space transporting the consumer to a different time and place evoking Italian coffee culture. Capturing the essence of Italian aesthetics Quix branding implements them on a small scale - from a cup of coffee to a vending machine.

Radailiai

A logo that conveys two different messages, you just have to turn it around. A combination of these two, from the very first sight totally different spheres, leads to creating one visual identity, one harmonious brand image. The upper part of the manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquility). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Thorough research led to the combination of differences so they communicate with two audiences: kids and grown-ups.