Design OF

Design OF

Design OF featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

New HQ New Rules

The task was to create a visual identity for a new set of rules on office behavior in Telekom's new HQ. The challenge was to make it loveable so people would not feel ordered or forced, rather inspired to respect them. As a solution a very Clean Yet Playful design was created to promote these ideas and to evoke an instant emotional reaction in the viewer.

Continue reading

 

Remember Me

Designed in the shape of 28 endangered species, this business card was developed to solve the problem of conventional business cards being thrown away like expendables. At the same time, this business card serves to introduce the forgotten endangered species to the public. In particular, the bookmark function and the memo paper function help user to remember you and endangered animals for a longer time. And the illustrations of endangered species on these business cards induce reflection on the forgotten beings.

Continue reading

 

Anti Crime

This TV series is adapted from real events, and justice forces open the curtain of underworld forces. The poster is inspired by the story itself and conveys the core content with the help of suggestive information. The concept poster uses white pigeons and black crows to metaphorize and imply the power of justice and expose the decadent dark forces.

Continue reading

 

New World Face Masks

Under The Artisanal Movement of New World Development, Love Without Borders is a Create Shared Value global initiative formed to combat the COVID-19 outbreak with Made in Hong Kong face masks. Homage to its founder Adrian Cheng, CEO of NWD, the Love Without Borders visual identity is fronted by a stylised "A", simplified from The Artisanal Movement logo. The packaging is comprised of a variety of different colorways designed to ensure clarity of information and ease of understanding while instilling the initiative's positive mission.

Continue reading

 

Branding Accademia of Perugia

The Accademia of Perugia, needed a new visual identity to reflect the institution's desire to move quickly into the future. S&P worked with ABA's staff and students to involve different departments and aspects of the Academy. Designers' challenge was to create a unified kinetic brand identity and architecture that also gave individuality to the single courses. They created an energetic, robust, and positive identity system that works across the different arts avoiding the typical clichés and conventions.

Continue reading

 

Fondazione Alinari

Visual Identity System for Fondazione Alinari per la Fotografia is based on A letter as a focus. A stands for Alinari and is an abstraction of a camera lens. The form is a container in which the photos of the huge historical archive can be shown. All the items are designed with this concept. It is mainly a black and white brand, with a 3 colour secondary palette taken form the daguerreotype photos.

Continue reading