Design OF

Design OF

Design OF featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

WiseTribe

The Wise Tribe is an education organization that focuses on children between 0 and 12 years old. The brand's Chinese name "weisi" is a homonym for "wise" in English, which also means "thinking". They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities. Therefore, the brand should be like children, with infinite imagination space.

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ODTU Sanat 20

For the 20th year of ODTU Sanat, an annually held art festival by Middle East Technical University, the request was to build a visual language to highlight the consequent 20 years of the festival. As requested, the 20th year of the festival was emphasized by approaching it like a covered art piece to be unveiled. Shadows of the same colored layers that form the numbers 2, and 0 created a 3D illusion. This illusion gives the feeling of relief and the numbers look like they melted into the background. The vivid color choice creates a subtle contrast with the tranquility of the wavy 20.

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All In One Experience Consumption

The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption of visitors to complex shopping malls. The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject.

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Miltos

Miltos proposes a Tree to Bar chocolate which goes one step further from Bean to Bar. Yuta Takahashi was inspired by the brand philosophy that maximizes the scent of cacao and formed the identity of "perfume-like chocolate". The package expresses the aroma of cacao by the texture of silk fabric. Chocolate in the form of the motif of the brand's initial letter "M" has a step, so they can enjoy a gorgeous aroma and rich mouth melting. The book shaped case make they feel the brand story. He have built a unified world view from package to the online store.

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HanKkeut

Han-kkeut is a brand developed by the collaboration of students and teachers. Under the brand objective of “all-in-one connection in learning,” Han-kkeut strives to research concepts required for learning and provide guidance that connects students with their teachers. The cover graphic symbolizes Han-kkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all Han-kkeut books to generate a unique visual feature.

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Viewing History

The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.

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